Bolton Council: Put big light on

Title Productions partnered with Bolton Council to create a visually striking video to celebrate the town’s festival light switch on event and the Put Big Light On initiative. The project aimed to celebrate the glitz and glamour of the event, highlight the evening and showcase Bolton’s vibrant cultural scene through a series of dynamic visuals.

Our approach combined on-location filming, aerial drone shots and engaging images of community participants celebrating in costume. We captured the energy and spirit of the event while emphasizing the council’s commitment to fostering a sense of pride and togetherness across Bolton. The video was tailored for social media and digital platforms, ensuring maximum reach and engagement.

The campaign successfully boosted awareness of the initiative, encouraged community participation, and reinforced Bolton Council’s image as a proactive and community-focused organisation.

Highlights

• Captured live events and community engagement across Bolton
• Included aerial drone footage to showcase locations and activities
• Delivered content optimized for social media and digital engagement
• Reinforced Bolton Council’s commitment to community celebration